5 things that make us different:
1. We question everything.
You don’t need smoke and mirrors to make great wine. You need good earth, good air, good weather, good fruit and good people. Our goal is to make the best possible wines, without all the hype and swagger. We don’t do things for commercial reasons or “just because”. We don’t do things because that’s how they’ve always been done. We do whatever is needed to make a wine that speaks for itself and especially where it’s from.
2. We let the land decide.
If you want the best wine in every bottle, you need to grow your vines in the best area for the task. That’s why we don’t grow all the grapes on our property. Take top-notch Pinot Noir. Our area is a bit too warm for these cool climate grapes to produce the best Pinots, so instead we focus on co-managing parcels of the best vines with growers in Elgin, because this area has the right conditions. Click here for more info.
3. We don’t enter competitions.
Many producers make wines to win prestigious awards, but we’re not part of the glory system. People buy into the virtues of our wines and what we stand for. Our wines don’t chase trophies, but they’re more complex and balanced than the ones that do. Our consumers love them for their attitude and taste. And that’s all the recognition we need.
4. We take good care.
We don’t just work hard growing grapes and turning them into wine. We also work hard to care for the land and the people involved in the process. We use 50% of the gross profit from our Land of Hope range to educate our previously disadvantaged employees, especially their children and dependents. The other 50% is used principally to cover production finance costs, so we can continue giving back to the people who make our wines without ever diminishing the committed 50%. All our wines are also eco-friendly and 100% South African. Click here for more info.
5. We love Chenin Blanc.
So much so that we don’t even produce Sauvignon Blanc. Truly. Why? Because we believe that the often under-appreciated Chenin Blanc grape thrives more naturally in South Africa and has a far stronger potential to produce superior wines. Taste one of ours and make up your own mind. Click here for more info.